New year, new direct booking strategy! As we put another year between us and the pandemic, guests once again feel more comfortable booking their travel arrangements through OTA sites. This leaves hoteliers with a loss in revenue due to high OTA commission fees and bookers with a less personalized guest experience due to the lack of known information about that guest.

We’ve compiled some of our top tactics to get guests to bypass the OTA sites and book their dream vacation directly on your most important channel - your hotel website.

Get the guide here.

About Cendyn

Cendyn is a catalyst for digital transformation in the hospitality industry. We help hotels around the globe drive profitability and guest loyalty through an integrated technology platform that aligns revenue, eCommerce, distribution, marketing, and sales teams with centralized data, applications, and analytics, so they can capture more demand and accelerate growth. With operations across the globe, in the United States, Germany, United Kingdom, Singapore, Bangkok, and India, Cendyn serves tens of thousands of customers across 143 countries. To find out more, visit www.cendyn.com.

by CENDYN | HNR Hotel News